Thai Readers Aren’t Missing Out on Protein: Focus on Balanced Diets Over “Added-Protein” Snacks
A growing array of foods now carries “high-protein” labels—milkshakes, pancakes, even popcorn—sparking fear that Thais must seek extra protein to stay healthy. But leading nutritionists warn that for most people in Thailand, these fortified products are unnecessary and often a marketing tactic.
Food producers increasingly use concerns about muscle loss, fitness, and wellbeing to push protein-enriched snacks and drinks. A prominent nutritionist from a major health science group notes that adding protein to foods often benefits the product’s profits more than consumer health. This perspective aligns with cautious reporting on the matter by global outlets.
