Psychology

A growing body of research suggests that moderate, mindful video game play can offer real cognitive and emotional advantages for Thai youth, challenging lingering stereotypes that gaming is simply a waste of time. With Thailand’s young population becoming a powerhouse in Southeast Asia’s digital economy, these findings hold practical relevance for families, educators, and policymakers seeking constructive, tech-enabled learning paths.

Historically, gaming has battled negative stereotypes. The World Health Organization has acknowledged that excessive gaming can lead to problematic behaviors. Yet recent literature shows that balanced gaming can strengthen spatial reasoning, problem-solving, and creativity. As popular titles like Animal Crossing, Fortnite, and Mobile Legends captivate Thai players, understanding the broader impacts of gaming is more important than ever.

A new study in Development and Psychopathology shows that how parents respond during heated exchanges with their daughters may predict suicidal thoughts a year later. Specifically, girls whose parents do not reciprocate eye contact or smiles during conflicts are at higher risk for later suicidal ideation. The findings highlight how moment-to-moment parental behaviors shape mental health, offering practical guidance for families and educators concerned about rising suicide risk among teenage girls.

Neuroscience is uncovering surprising powers of music, with new research showing that music can actively reshape memory and infuse it with new emotions—potentially opening novel doors in therapeutic, educational, and cultural settings. A recent neuroimaging study published in the journal Cognitive, Affective, & Behavioral Neuroscience reveals that listening to music while recalling memories does more than simply bring back old feelings—it can actually rewrite neutral memories with the emotional color of the background music.

A decade after its launch, the EAST framework—Easy, Attractive, Social, and Timely—still guides efforts to change habits across individuals, organizations, and governments. Developed by leading behavioral scientists to summarize decades of research, EAST remains relevant for health, education, and beyond. As Thailand faces complex challenges that hinge on daily decisions, understanding EAST’s principles is especially important.

The anniversary underscores EAST’s ability to translate science into practical actions. In a moment when policymakers and public health advocates must influence behavior—from pandemic response to environmental action and schooling improvements—simple, evidence-based approaches are invaluable. For Thai readers, the framework offers timely guidance as authorities tackle non-communicable diseases, air quality, and educational outcomes that depend on widespread adoption of healthier or more effective routines.

A fresh wave of psychological research has revived the idea that flow—the feeling of being so deeply engaged in an activity that time and self-consciousness seem to fade away—could hold the secret to true happiness. First introduced to the mainstream by psychologist Mihaly Csikszentmihalyi in the 1970s, and now fueling everything from Thai classrooms to corporate boardrooms, the flow state promises profound well-being and enhanced performance. But what exactly is flow, how can Thais foster it in their busy lives, and what does the latest science say about its impact?

A growing body of scientific research suggests that turning down the volume on our egos—focusing less on self-centeredness and more on humility, empathy, and growth—may be a key to greater happiness and resilience. In a culture increasingly dominated by loud personalities, especially on social media and in public life, new studies are bringing fresh attention to the psychological and social benefits of nurturing what psychologists call a “quiet ego.”

Modern life tends to reward those who promote themselves. The prolific rise of influencers, the ever-present pressure to stand out on social networks, and the competitive edge in the workforce all encourage loud, self-focused behavior. Yet, as highlighted in a recent Atlantic article, there is evidence that this cultural shift coincides with record-high levels of depression and declining overall well-being, especially among young people.

The popular image of video gaming in Thailand often leans toward caution—concerns about addiction, wasted time, and negative social or health impacts. However, a wave of recent research is overturning these preconceptions, highlighting an array of surprising cognitive, psychological, and social benefits linked to moderate and mindful video game play. With Thailand’s youth among the most active in Southeast Asia’s expanding digital economy, these findings may carry particular significance for local families, educators, and policymakers.