Social Sciences

A growing body of psychology suggests personality is not fixed for adults. With deliberate effort, Thais can reshape traits to boost mental health, improve social connections, and increase daily happiness. A recent CBS News piece highlights a journalist who transformed her life by expanding beyond her comfort zone, illustrating how science supports intentional change.

The case follows Olga Khazan, a journalist who wrestled with social anxiety and high neuroticism for years. Conventional therapies, medications, and yoga offered limited relief. She then conducted a year-long personal experiment to modify ingrained habits and traits. Her approach combined conversation classes, journaling, and improv comedy, pushing her beyond comfort until new behaviors felt natural. The narrative resonates with both contemporary self-improvement movements and Buddhist ideas about self-cultivation.

A new study reframes well-being beyond happiness and meaning by introducing psychological richness as a third path. This concept centers on curiosity, variety, and challenging experiences that shift how we see the world, even if they aren’t overtly joyful or purposeful. The idea is drawing global attention and offers fresh angles for Thais seeking personal growth in a fast-changing society.

Traditionally, well-being has been described as hedonic happiness (pleasure) and eudaimonic meaning (purpose). Researchers from a leading Bangkok-area university and a major U.S. institution argue that psychological richness fills an important gap. A Bangkok-area psychologist involved in the work notes that experiences which push our thinking—without necessarily being pleasant—can be transformative. The work, published in Trends in Cognitive Sciences, defines psychological richness as a life filled with diverse experiences that shift perspective. Even everyday moments, such as reading a powerful book, listening to emotionally moving music, or engaging with a new culture, can contribute to richness.

A groundbreaking new study challenges the centuries-old understanding of what it means to live well, suggesting that happiness and meaning are not the only pillars of the “good life.” Instead, researchers have introduced a third dimension—psychological richness—centering on curiosity, variety, and the kind of challenging experiences that transform one’s perspective, even if they are neither pleasurable nor overtly meaningful. This innovative “third path” is now receiving international attention, and its implications resonate deeply with Thai readers seeking new ways to define personal fulfillment in a rapidly changing world.

A new study from an international team of researchers has uncovered a simple yet powerful eye contact trick that can instantly make someone appear more trustworthy. Published in the journal Royal Society Open Science, the findings suggest that it’s not just making eye contact that matters—it’s how and when you glance, lock eyes, and redirect your gaze that truly communicates intent and trustworthiness to others. This discovery holds implications for everything from everyday social encounters to the design of robots interacting with humans, raising questions about how such non-verbal cues are interpreted across different cultures, including Thailand.

Recent findings suggest a specific eye-contact sequence can make an agent appear more trustworthy. Research published in Royal Society Open Science shows that not only eye contact but the timing and direction of gaze convey intent. The results have implications for everyday conversations, classrooms, and human–robot design, with meaningful considerations for Thai social norms.

The study followed 137 participants across several countries and was led by a researcher from a prominent university. It examined a gaze sequence called “Intervene-Same”: look at an object, make brief eye contact, then return to the object. When both humans and robots used this pattern, about 96% of participants believed the agent intended something from them, compared with 41% when eye contact came before looking at the object, and 27% when there was no eye contact. Participants watched human-like avatars and the iCub robot perform different gaze patterns at a virtual table with colored blocks, judging whether the agent wanted a block or was simply scanning.

A wave of recent research reframes meaning not as a puzzle to solve but as an ongoing practice of engaging with uncertainty, hardship, and change. For Thais navigating life transitions—whether fresh graduates entering the workforce, retirees redefining purpose, or anyone facing disrupted routines—this shift offers practical guidance. Behavioral scientists emphasize that meaning develops through adaptation, reflection, and coherence with evolving experiences, not through a single solution.

Thailand has seen rapid shifts in economy, society, and technology over the past decade. As prosperity grows, many urban Thais report a sense of disengagement despite material security. Research from leading institutions echoes this trend, noting a crisis of meaning among high achievers and people whose lives previously rested on clear external structures like school or work. In Thailand and beyond, the sense that something is missing appears more often during periods of transition.

The latest research and expert perspectives suggest that the quest for life’s meaning should not be treated as a puzzle to solve, but instead as an ongoing practice to engage with uncertainty, difficulty, and change. This reframing could be crucial for Thais navigating life transitions—whether it’s a recent graduate adjusting to post-academic life, a retiree redefining purpose, or anyone feeling lost after losing familiar routines. According to leading behavioral scientists, the path to meaning is not linear or formulaic, but deeply connected to our ability to adapt, reflect, and build coherence from ever-changing experiences (Big Think).

A new Eurostat release from July 2025 shows daily online activity is nearly universal among young Europeans. Ninety-seven percent of people aged 16–29 in the EU now use the internet every day, up from 87% ten years ago. The shift underscores how digital life has become central to education, work, and culture, and it provides a reference point for Thailand’s own digital transformation.

For Thai policymakers and educators, the data emphasize the internet’s role in shaping youth development. Daily connectivity is now an expectation rather than a luxury, particularly in urban areas. Overall EU internet use has climbed from 63% in 2014 to 88% today, illustrating a new norm of digital engagement that Thailand is approaching, though rural communities still face gaps.

A staggering 97% of young people aged 16–29 in the European Union now use the internet daily, according to the latest statistics released by Eurostat in July 2025. This near-universal connectivity among EU youths—an increase from 87% just a decade ago—carries important lessons for developing digital literacy and inclusivity in Thailand, where similar trends are emerging but at different rates and with different challenges. The findings reflect both how deeply digital technology has become embedded in young Europeans’ lives and how the gap between youth and the broader population is narrowing, raising questions about digital readiness in the wider Thai community as the kingdom embraces its own digital transformation.

In recent years, the phrase “go touch grass” has gone viral on social media platforms, evolving from Gen Z’s favorite online insult into an unexpectedly effective piece of wellness advice. What began as a tongue-in-cheek way to tell someone to step away from digital disputes and reclaim perspective now carries new weight, as scientists worldwide have increasingly found that reconnecting with the natural world can significantly combat the effects of modern burnout and mental fatigue (VegOutMag).

A new study has confirmed the suspicions of many young job seekers: Gen Z graduates are entering a job market far harsher than the one faced by their millennial predecessors. According to Kickresume, 58% of graduates in the past year are still searching for their first job, nearly twice the rate seen among millennials and Gen X at the beginning of their careers. The challenges are so severe that only 12% of recent graduates have secured a full-time position by the time they leave university—one-third the proportion seen in prior generations. This shift marks a fundamental break from the age-old assumption that a college degree guarantees a career path, and its ripple effects are being felt globally, including in Thailand, where young people are also facing rising uncertainty about their economic futures (Fortune).

A growing body of science confirms what many in Thailand have long suspected: time in nature can ease burnout and mental fatigue. The idea of “go touch grass” has moved from a playful meme to a movement backed by research showing real benefits for mental well-being.

With more Thais spending indoors and long hours in front of screens, stress and burnout are rising. A January 2025 systematic review found that exposure to nature yields measurable improvements in stress, anxiety, and depressive symptoms. Data from Thailand’s health authorities align with global findings, highlighting nature as a practical tool for public mental health.

A new study shows that Gen Z graduates face a harsher job market than previous generations. Globally and in Thailand, about 58% of graduates in the past year are still seeking their first full-time position, nearly double the rate for earlier cohorts. Only around 12% secure full-time work by graduation, a fraction of prior norms. This trajectory echoes across Thai society, where uncertainty about earnings is rising among young people.

Thailand, like many countries across the globe, is entering a demographic era that will reshape its society, economy, and healthcare system: the age of the rapidly aging population. Recent analysis from financial institution Goldman Sachs, as summarized in the article “The Surprising Implications of an Aging Population” (goldmansachs.com), illustrates the far-reaching consequences of this trend—not just for industrialized economies, but also for fast-developing nations like Thailand.

The essence of this news lies in the profound societal changes sparked by longer lifespans and falling birth rates. Demographers and economists warn that, while increasing longevity is a triumph for public health, it introduces new challenges that affect economic growth, labor markets, public finances, and healthcare provision. In Thailand, policymakers, university researchers, and public health officials are already grappling with these questions, seeking strategies to care for a swelling cohort of older adults without stalling the country’s development.

Thailand stands at a demographic crossroads that will reshape families, work, and health services. A growing senior population is challenging public finances while unlocking opportunities in healthcare technology and senior-friendly tourism. This is not just a crisis; it is a chance to reinvent sectors and improve quality of life for Thai communities.

Longevity is rising worldwide, and Thailand is among the fastest-aging countries in Southeast Asia. By 2040, more than 30% of Thais are expected to be 60 or older. The shift will affect urban planning, pensions, and intergenerational dynamics as younger workers concentrate in cities and rural areas shed population.

The global decline in birth rates, long framed in terms of morality and cultural anxieties by right-wing commentators, is being recast by recent research as a problem rooted overwhelmingly in financial insecurity and systemic economic barriers. According to a groundbreaking United Nations Population Fund (UNFPA) survey, the majority of people worldwide—including Thais—are having fewer children than they desire, primarily because of economic limitations, rather than a loss of interest in family or cultural shifts decried by conservative voices. This pushback comes amid rising alarmism in Western media declaring a “birth-rate crisis” with disastrous economic and social consequences if not urgently addressed.

New research reframes the global drop in birth rates as a response to financial insecurity and structural barriers rather than shifting values. An extensive UNFPA survey shows that people worldwide, including in Thailand, are having fewer children than they want mainly due to money troubles, unstable jobs, and housing pressures. The findings challenge the “birth-rate crisis” narrative and point to policy solutions that address the true costs of parenting.

Across nations, a gap remains between desired and actual family size. Thirty-nine percent of respondents cited financial constraints as the main reason for having fewer children than planned, while 40 percent pointed to job insecurity and housing inadequacy. Only 38 percent felt they reached their target, and 31 percent reported fewer children than hoped. The data indicate economic barriers are the primary obstacle to larger families, not a lack of interest in parenting.

A groundbreaking study has shed new light on the profound challenges faced by autistic adults as they navigate the often-overwhelming maze of non-verbal social cues, calling attention to a daily reality that remains poorly understood by much of society. The research, published in PLOS ONE and conducted by a neurodiverse team from the University of Portsmouth and international collaborators, found that decoding facial expressions, gestures, tone of voice, and eye contact can feel like “just too much going on” for many adults on the autism spectrum, leading to misunderstandings, social anxiety, and a reduced quality of life (medicalxpress.com).

A new study sheds light on how autistic adults struggle with non-verbal social cues such as facial expressions, gestures, tone, and eye contact. The findings highlight everyday challenges that can fuel social anxiety and lower quality of life. Thai readers will connect with the notion that decoding these cues can feel like an unwritten, overwhelming language, underscoring the need for understanding and supportive practices in Thai schools, workplaces, and communities.

The global narrative around aging has long been dominated by fears of a looming crisis: a “demographic time bomb” set to overwhelm economies as swelling ranks of elderly dependents outpace shrinking workforces. However, new research from Goldman Sachs challenges this view, suggesting that longer and healthier lifespans may bring more positive outcomes than commonly believed. These insights carry significant implications for Thailand, a nation perched on the threshold of becoming a “super-aged” society within the next decade.

A new wave of research reframes population aging from a crisis to an opportunity, with Thailand at the forefront of turning longer, healthier lives into economic and social value for Thai communities. As the country moves toward a “super-aged” status within the coming decade, this perspective highlights potential benefits beyond traditional guardrails of pension and healthcare costs.

Thailand already faces a rising share of seniors. By 2024, about one in five Thais was 60 or older, a figure expected to increase toward the late 2020s and 2030s. This trend, driven by lower birth rates and greater longevity, underscores the need for policies that enable older adults to stay productive and engaged. Data from national and international health bodies shows the aging population is a defining feature of Thailand’s development trajectory.

Scientists have unlocked a universal code to what it means to be “cool”—and it turns out, these qualities transcend cultural boundaries. According to groundbreaking research published in the Journal of Experimental Psychology, people around the world, from the United States to China, Nigeria to Germany, consistently identify a set of six core personality traits that define the elusive concept of “coolness.” The findings are reshaping our understanding of how global media, social trends, and cultural exchange converge to create modern social archetypes, with important implications for Thailand’s own youth, education, and cultural landscape.

A global study identifies six core traits that define “cool,” cutting across cultures and countries, including Thailand. Researchers say extroversion, hedonism, power, adventurousness, openness to experience, and autonomy shape how young people experience media, trends, and social life in Thai schools and communities. The findings offer fresh insight into how global exchange influences Thai youth, education, and culture.

The appeal of being cool has long influenced friendships, fashion, and status. A cross-country team surveyed nearly 6,000 adults in 13 nations, asking them to rate others as “cool,” “uncool,” “good,” or “not good.” Across Bangkok, Berlin, and Lagos, a similar profile emerged: energetic social presence, pleasure-seeking, influence, risk-taking, openness, and independence.

A recent nationwide study of the United States highlights notable regional disparities in education. The 2025 WalletHub analysis of 150 major cities shows Texas metros performing poorly in some measures, while Austin stands out as a high-performing education hub. The contrast mirrors Thailand’s ongoing efforts to close urban–rural gaps in student achievement.

The WalletHub ranking uses 11 metrics, including adult education levels, public school quality, university reputation, and disparities by race and gender. Data are drawn from the U.S. Census Bureau and other reputable sources. In Texas, the Brownsville–Harlingen and McAllen–Edinburg–Mission area sits lower on the list, while the Austin–Round Rock–Georgetown region ranks among the top national performers. National leaders include university hubs such as Ann Arbor, Durham, Madison, and San Jose.