Thailand

A new personal essay in Business Insider highlights a distinctive Thai approach to parenting, where mothers reportedly feel less pressure to be perfect compared with Western norms. The piece, “In Thailand, I Feel Less Pressure to Be a Perfect Mom,” follows a mother raising her daughter on Koh Samui and examines broader cultural dynamics that influence Thai attitudes toward family life. Framed alongside cross-cultural research on parenting stress, the story suggests Thailand’s communal model resonates with many expatriate families seeking a calmer, more connected environment for raising children in a high-anxiety era for parents worldwide.

A quiet health revolution is reshaping Thai work life—inside school, hospital, and office canteens. As obesity, diabetes, and hypertension rise, a nationwide push to convert workplace cafeterias into “healthy canteens” aims to change meals and health outcomes for millions of Thais. Led by the Ministry of Public Health, the program embodies Thailand’s response to non-communicable diseases and is already delivering meaningful improvements for individuals and communities.

The urgency is clear. Global health data show unhealthy eating and high body mass index drive heart disease, diabetes, and hypertension. In 2022, hundreds of millions of adults worldwide faced hypertension or were overweight, with nearly 900 million obese. Thailand mirrors this trend. National health surveys show obesity among working-age Thais rose from the mid-2000s to the late 2010s, while diabetes and hypertension increased as well. Diets high in sugar, fat, and salt, coupled with limited fruit and vegetable intake, contribute to these trends. Data indicate the average Thai consumer eats only about 3.7 portions of fruit and vegetables daily, well below the WHO recommendation of five portions.

A wave of culinary innovation is propelling Thailand’s regional fine-dining scene onto the world map. Elite chefs outside Bangkok are pursuing Michelin recognition as food tourism becomes more sophisticated. Phuket’s Pru and other regional venues are drawing discerning travelers with island ingredients and local identity, signaling a new era in dining experiences. The Michelin Guide Thailand 2025 confirms a record number of listed venues and Thailand’s first three-Michelin-star award, underscoring a shift away from beach-and-temple tourism toward gastronomic exploration.

A landmark same-sex wedding in Thailand has drawn global attention, highlighting both legal progress and ongoing regional challenges for LGBTQ couples. A gay Chinese couple recently wed in Bangkok, making them among the first mainland China residents to marry in Thailand since the country legalized same-sex unions earlier this year. Their story illustrates a growing desire for recognition and acceptance in a region where rights can still be uncertain at home. Media coverage of the ceremony underscores Thailand’s rapid social and legal shifts and their implications for LGBTQ rights in Asia.

Artificial intelligence is reshaping a longstanding Thai tradition by bringing fortune-telling into the online age. In Thailand, fortune-telling—locally known as Mor Doo—has long guided decisions on love, career, and business. Now, digital platforms and AI tools are offering quick, personalized readings that blend time-honored beliefs with modern technology, illustrating both continuity and change in how Thais seek certainty in an uncertain world.

This shift resonates strongly with younger readers. A Bangkok resident who goes by the nickname “Whan” turned to ChatGPT for guidance about her relationship after deciding the traditional session was too costly and time-consuming. She provided details of her birth chart and uploaded images for palm and facial readings. In response, AI delivered rapid, tailored advice around the clock. Across Thai social media, tutorials appear on how to obtain AI readings, and many users praise the speed and perceived accuracy of these digital services.

A British tourist’s death in Bangkok has drawn global attention to the dangers of drug use while traveling, especially in popular Southeast Asian destinations like Thailand. The incident, reported by the BBC on May 27, 2025, involved a mother’s plea for vigilance after her daughter was found dead in a Bangkok hotel room from a toxic combination of substances misidentified as cocaine. Thai toxicology later revealed a mix including heroin, codeine, diazepam, and trazodone. As international travel to Thailand rebounds, the case underscores the need for heightened awareness among visitors and residents alike.

A growing number of young professionals are choosing island life in Thailand, trading traditional corporate routines for a slower, more balanced work-and-life rhythm. A recent profile of a British marketing strategist who swapped stress for Koh Samui’s laid-back pace illustrates a broader trend: lifestyle migration that resonates with Thailand’s evolving society and tourism sector.

This movement isn’t just anecdotal. Remote work, the digital nomad lifestyle, and changing values among younger workers are fueling international migration for better quality of life. Thailand offers established hospitality, reliable high-speed internet, affordability, and world-renowned scenery, making it a standout destination. For policymakers, the influx of educated foreigners brings economic opportunities and potential social challenges, including how to protect local communities’ culture while benefiting from global talent.

A brutal murder of a transgender woman in Thailand has reignited a national conversation about tourist safety and the realities behind the country’s tourism-driven economy. The case has drawn international attention and underscored concerns that rapid visitor growth may outpace protections for Thailand’s most vulnerable residents.

The incident has shocked both locals and travelers. As Thailand welcomes millions of visitors seeking culture, hospitality, and natural beauty, experts warn that infrastructure and law enforcement may not be keeping pace with tourism’s rapid expansion. Data from international tourism authorities show the sector remains a cornerstone of the Thai economy, supporting jobs and billions in revenue. Yet this tragedy highlights persistent gender-based violence, unsafe working environments for nightlife workers, and gaps in protection for at-risk communities.

A growing mix of research and firsthand stories shines a new light on bargaining in Thailand’s bustling street markets. The dialogue isn’t just about getting a better price; it reveals how Thai culture, community ties, and daily life intersect in a lively marketplace experience. A recent essay highlighted by The New York Times, recognized for its informative approach in a student-led competition, offers practical insights from a Bangkok student and voices from market vendors. The piece helps readers understand how negotiation in places like Maeklong Railway Market embodies more than math—it’s a cultural exchange.

Recent industry briefings show a widening challenge in Bangkok’s taxi sector that threatens Thailand’s carefully rebuilt tourism momentum. Tourists, led by travelers from major markets such as China, are reconsidering their plans amid reports of inflated fares, meters tampered with, and resistance to meter usage. The issue is increasingly seen as systemic rather than isolated, prompting urgency from policymakers and travel professionals to protect a cornerstone of Thailand’s economy.

Bangkok’s reputation as a world-class destination is at stake. Mastercard’s tourism rankings highlight the city among the top global locations for scams, with a substantial share involving taxis and rental vehicles. Complaints across forums and review sites point to a pattern of fare disputes and meter manipulation. In reflecting on the phenomenon, a senior official from Thailand’s travel association noted that taxi-related problems have shifted from sporadic incidents to a pervasive reputational hurdle, particularly for first-time visitors.

A growing global trend sees young professionals leave traditional offices to work remotely from Thailand’s sun-soaked locations. A recent Business Insider feature follows a European project manager who relocates to Koh Samui, illustrating a broader shift toward digital nomadism in Thailand. This movement is supported by emerging research and evolving government policies aimed at attracting remote workers.

Thailand’s appeal goes beyond stunning scenery. For many international workers, the country offers a viable, long-term home rather than a fleeting visit. Cities like Chiang Mai and islands such as Koh Samui and Phuket have become centers for nomads, drawn by affordable living, a relaxed pace, and reliable internet. In response, Thailand has revisited its visa and residency frameworks to position the country as a regional hub for technology and remote work talent, with recent policy changes encouraging longer stays and easier entry for freelancers and entrepreneurs.

Thailand has launched a fully digital entry system. From May 1, 2025, every non-Thai traveler entering the country by air, land, or sea must complete the Thailand Digital Arrival Card (TDAC) before arrival. The move aims to modernize immigration, enhance border security, and speed up entry for legitimate visitors. This replaces the traditional paper arrival form and aligns Thailand with global trends toward digitized borders.

For years, travelers often completed the paper arrival card aboard flights or at immigration counters. The TDAC shift reflects lessons from the pandemic—prioritizing contactless, streamlined public services. Thai readers understand tourism’s vital role in the economy, and a smoother entry process supports both hospitality and effective border controls.

A growing trend is reshaping retirement abroad, with Chiang Mai in northern Thailand emerging as a favored destination for foreign retirees. A Business Insider profile follows a former Disney Imagineer couple who traded high-pressure careers in the United States and Asia for a new life in Chiang Mai. Even as they faced health setbacks, their backgrounds in architecture and design helped them discover a balance of affordable living, accessible healthcare, and a creative lifestyle that many retirees in the West often seek. This story highlights both opportunity and challenge for foreign retirees in Thailand and invites reflection on healthcare, living costs, and the country’s evolving role in global retirement migration.

Thailand has unveiled a broad set of airline passenger protections that strengthen support for both domestic and international travelers. Under Civil Aviation Board Notification No. 101, which took effect in May 2025, Thai carriers must provide prompt compensation, clear communication, and immediate assistance for delays, cancellations, and on-ground wait times. The move elevates industry standards and aligns Thai aviation with international best practices.

The reforms matter for a country long celebrated as a top travel destination. Millions of locals and visitors rely on air travel for business, tourism, and family connections, yet prior rules offered uneven recourse when flights were disrupted. The new framework clarifies compensation levels and obliges airlines to offer timely support, addressing many complaints voiced by travelers during pandemic-era disruptions.

Thailand is confronting a growing public health challenge as outbreaks of dengue, chikungunya, and Zika affect communities and the nation’s thriving tourism sector. New research shows these viruses, common in tropical climates, are becoming more entrenched, stressing healthcare systems and prompting urgent discussions on protecting residents and visitors during peak travel season. These findings from reputable infectious disease journals fuel the debate on how Thailand can safeguard people and sustain tourism.

Thailand is poised to tighten cannabis regulations after a surge in cases of foreign tourists attempting to smuggle the drug out of the country. The move follows the 2022 decriminalisation of cannabis, which spurred a local boom in tourism and entrepreneurship but also sparked public concern and international scrutiny.

In 2022, Thailand became Asia’s first country to remove cannabis from its narcotics list. The policy was pitched as an economic driver for farmers and the tourism sector. Dispensaries proliferated and the relaxed stance drew cannabis-curious visitors from around the world. Yet the absence of comprehensive rules left gaps that critics say enabled underage use, addiction risks, and now large-scale smuggling.