#Backlash

Public resistance to generative AI is intensifying as concerns about job displacement and social harms rise. Global demonstrations and consumer sentiment point to a broader worry that AI’s rapid expansion may harm people more than it helps. In recent weeks, backlash against Duolingo’s AI-first shift and protests over data center pollution have highlighted a broader debate around the social and ethical costs of automation, with Thai audiences watching closely to see how these dynamics unfold.

A surge of public resistance to generative artificial intelligence (AI) has been gaining momentum, with consumers, workers, and local communities voicing sharp criticism against what many see as the unchecked advance of disruptive technology. Recent events, such as the backlash against Duolingo’s shift to an “AI-first” model and the mounting protests over data center pollution, underscore a growing sentiment that AI is beginning to harm more lives than it helps, stirring wide-ranging debates in both the digital and physical worlds (Wired).