#DecisionMaking

A fresh set of experiments suggests the urge to finish sub‑tasks immediately — known as precrastination — is real but fragile: people will grab and complete a near task even when it means extra effort, but only while that extra cost stays small. The new paper replicated the original “bucket” finding and then showed that increasing physical effort and travel distance progressively eliminates the effect, while a standard measure of impulsivity did not predict who precrastinates. The work sharpens our understanding of why people sometimes hurry to “tick off” small chores, with implications for decision making, workplace design and mental health in Thailand and beyond (BPS Research Digest summary).

Thai office workers and university students often exhibit a puzzling behavior that contradicts logical efficiency: they grab nearby tasks and complete them immediately even when this choice requires more physical effort and time than waiting for better opportunities. New psychological research has finally quantified this phenomenon called “precrastination”—the tendency to finish subtasks prematurely—revealing it represents a genuine cognitive bias that emerges only when extra effort remains minimal. The findings carry significant implications for Thai workplaces, educational institutions, and mental health services where cultural values emphasizing prompt task completion may inadvertently increase physical and psychological strain.

Thai office workers and university students often grab nearby tasks and finish them immediately, even when it costs more time and effort. New psychological research explains this behavior, known as precrastination—the urge to complete subtasks early. For Thai workplaces, schools, and mental health services, understanding this bias matters, especially where cultural norms prize prompt action.

The study traces precrastination to a genuine cognitive bias that appears when the effort required remains low. This aligns with Thai cultural values that emphasize diligence and responsibility, yet also highlights the potential for unnecessary physical and mental strain in fast-paced environments.

A growing body of psychological research is challenging the age-old belief that more knowledge always leads to smarter decisions, suggesting that there are moments when choosing “not to know” can enhance our mental well-being, encourage fairer outcomes, and offer greater peace of mind. This intriguing perspective is sparking discussions in academic and mental health circles worldwide, including in Thailand, where information overload has become a pressing concern in today’s digital society.

A recent study has shed light on why some people seem locked into a pattern of making poor choices, suggesting that our biology and psychology may hardwire certain individuals for repeated mistakes. Conducted by a team at UNSW Sydney, the research invites a fresh and sometimes uncomfortable perspective: for some, the cycle of bad decision-making is less a matter of willpower and more a persistent, personality-like trait. The findings hold significant implications not only for understanding addiction and risk behaviors but also for how Thai society navigates education, workplace dynamics, and social interventions.

Revolutionary psychological research from UNSW Sydney challenges fundamental assumptions about personal responsibility and decision-making competence, revealing that some individuals may be biologically predisposed to repeat harmful choices despite understanding their negative consequences. The groundbreaking study demonstrates that chronic poor decision-making represents a stable personality trait rather than random errors or temporary lapses in judgment, fundamentally altering how Thai society might approach education, workplace management, addiction treatment, and social intervention strategies. These findings carry profound implications for Thailand’s cultural emphasis on learning from experience, personal accountability, and the concept of “kreng jai” that influences social dynamics throughout the kingdom.

A groundbreaking study from UNSW Sydney reframes how Thai readers understand repeated harmful choices. The research shows that chronic poor decision-making can be a stable personality trait tied to neurological patterns, not merely personal failure. This insight has wide implications for education, workplaces, healthcare, and social programs in Thailand, inviting a shift from blame to targeted support.

In Thai culture, where learning from experience and maintaining social harmony are highly valued, these findings offer a timely perspective. They encourage educators, employers, and families to address decision-making patterns with empathy and structured interventions rather than punishment. By acknowledging cognitive differences, Thailand can better support individuals at risk of persistent risky behaviors.

A groundbreaking new study reveals that individuals with higher intelligence are not only better at academic tests but are also significantly more accurate at predicting their own futures, offering critical insights for personal and societal decision-making. This finding, based on nearly two decades of data from over 3,900 older adults in England, is stirring debate about how Thai people and policymakers might approach health, financial planning, and education in a world of increasing uncertainty ZME Science.

Higher intelligence may help people forecast their futures more accurately, not just perform well on tests. Using nearly two decades of data from more than 3,900 older adults in England, researchers linked cognitive ability to better judgments about life events. Analyses that included genetic data suggest a meaningful connection between intellect and improved forecasting, with potential implications for personal planning and public policy amid rising uncertainty.

The study asks a simple, crucial question: can people reliably estimate how long they will live? Participants in the English Longitudinal Study of Ageing were asked to rate their chances of reaching milestones like age 75. These self-assessments were then compared with official statistics from the UK’s Office for National Statistics. Higher-IQ individuals tended to give estimates closer to reality, while lower-IQ respondents were more often off the mark, sometimes by a large margin.

A new study reveals that people with higher IQs are better at predicting life events, which leads to more informed choices. Led by the University of Bath’s School of Management and published in a leading psychology journal, the research highlights how intelligence influences everyday judgments about health, finances, and safety. For Thai readers, these insights help explain how knowledge can shape personal and national development.

Historically, researchers have linked intelligence to broad life outcomes such as income, education, and health. This study goes further by showing how cognitive ability affects probabilistic reasoning—the core skill behind risk assessment and decision making. In Thailand’s rapidly changing landscape, where households face more uncertainty, these findings resonate with efforts to build a knowledge-based society.

A groundbreaking new study has found that individuals with higher IQs possess a significantly greater ability to predict life events, resulting in better-informed decision-making. The research, led by the University of Bath’s School of Management and published in the Journal of Personality and Social Psychology, sheds light on the crucial role intelligence plays not only in academic and occupational achievements but also in everyday judgments about health, finances, and personal safety. For Thai readers, understanding these findings could prove essential in navigating critical choices for both personal and national development.

Stress pushes people to choose riskier options, with noticeable differences between men and women. A University of Arkansas study, published in Psychoneuroendocrinology, explores how stress reshapes judgment and decision-making. The findings matter for daily life in Thailand, where economic uncertainty and personal finances are a constant concern for many households.

The study centers on loss aversion—the tendency to fear losses more than valuing gains of equal size. Under pressure, this protective instinct weakens, leading to bolder choices. The lead author, an assistant professor of psychological science, notes that stress makes him hesitant to decide when potential losses are at stake. This mirrors a common Thai experience during times of job insecurity or volatile markets, where residents weigh investment and financial decisions carefully.

A new study from the University of Arkansas reveals that stress significantly nudges people toward making riskier choices, with key differences in how men and women respond to decision-making under pressure. The findings, published in the journal Psychoneuroendocrinology, mark an important step in understanding how stress changes our judgment—a topic with direct relevance to the daily lives and financial wellbeing of Thais, especially in uncertain economic times.

At the heart of the research is a concept called “loss aversion,” referring to the well-established human tendency to fear losses more than we value equivalent gains—for example, losing 3,600 baht hurts more than the pleasure of gaining 3,600 baht. Under stress, however, this protective instinct weakens, resulting in bolder, riskier decisions. As the study’s lead author, an assistant professor of psychological science, explains, “In my own life, if I’m stressed, I’ll wait to make a decision that could have potential loss implications.” His reflection echoes a common experience for many Thai workers—such as hesitant investment decisions during periods of high job insecurity or fluctuating market conditions.

A new study by researchers from a renowned UK university shows that higher cognitive ability is tied to more accurate life predictions and better everyday choices. The work, published in a leading psychology journal, suggests intelligence supports better judgment not only in school or at work, but also in daily decisions such as finances and health. For Thai readers, the findings highlight opportunities to strengthen education, public health messaging, and social policy.

A groundbreaking study from the University of Bath’s School of Management has provided fresh insight into why individuals with higher IQs consistently make better decisions, linking superior intelligence to more accurate life predictions and improved outcomes. The research, recently published in the Journal of Personality and Social Psychology, demonstrates that cognitive ability not only affects academic and professional achievement, but also underpins day-to-day decision-making—from financial planning to health choices. For Thai readers, the study’s findings offer critical implications for education, public health communication, and social policy.

Emotionally intelligent individuals have a secret weapon for escaping the trap of overthinking—and it can be summed up in three powerful words: “Give it a try.” This action-oriented phrase, now supported by new research and psychology insights, offers a pathway for anyone paralysed by indecision to regain momentum and clarity in decision-making, with lessons that are especially relevant to Thai readers navigating work, relationships, and family choices.

Overthinking is a familiar, often stressful reality in modern life. Whether it’s the anxiety of picking a career, choosing a school for your child, or simply deciding which restaurant to visit with friends, the cycle of endless analysis can feel overwhelming. The significance of this news lies in its practical, research-validated advice for moving past hesitation—a common concern among Thais, where cultural emphasis on kreng jai (consideration of others’ feelings) can magnify decision-making anxiety. As reported by the American Psychological Association, a staggering 73% of adults admitted to feeling overwhelmed by overthinking at least once a week in a 2020 survey (APA).

Emotionally intelligent individuals are tapping into a simple, powerful strategy to break free from overthinking: act. The phrase “give it a try” shifts attention from perfect outcomes to actionable steps, a mindset supported by recent psychology research. This lesson is especially relevant for Thai readers navigating work decisions, family choices, and educational paths.

Overthinking is a common source of stress in today’s life. From choosing a career to selecting a school for a child or deciding where to dine with friends, endless deliberation can stall progress. In Thailand, the struggle is often intensified by kreng jai—the consideration for others’ feelings— which can fuel hesitation. Data from a major psychology survey shows many adults feel overwhelmed by overthinking weekly, underscoring the need for practical strategies.

In a time of information overload and rapid change, new science sheds light on a long-debated trait: intuition. Once dismissed as unreliable, intuition is now viewed as a skill that can be trained and refined—especially useful when data is scarce or ambiguous. For Thailand, where harmony and careful reading of social cues matter, a well-developed intuition can be an invaluable ally, provided it’s guided by evidence and reflection.

Public interest in intuition rises as people face complex challenges that resist easy, data-driven answers. While logic and analytics remain essential, intuition offers a different kind of intelligence: the ability to sense the mood of a room, interpret subtle cues, and make quick judgments when information is incomplete. Research shows that intuition emerges from vast, unconscious brain processes that draw on past experiences and emotions to shape present choices.

In an era saturated with information, artificial intelligence, and rapid social change, recent scientific research is shedding new light on a timeless human trait: intuition. Once dismissed as mystical or unreliable, intuition is now emerging as a sophisticated mental tool—though one that demands careful cultivation and scrutiny for effective use in daily life and decision-making. Experts argue that in the face of overwhelming data and uncertainty, a well-honed intuition could be the inner compass modern Thais need more than ever.

As Thailand faces faster change in technology, work, and daily life, relying only on data and rules may not suffice for sound decisions. Recent research highlights that intuition can be a useful inner compass when correctly harnessed. For Thai audiences navigating uncertainty, understanding intuition offers practical tools for decision-making, resilience, and personal growth.

Many people feel overwhelmed by information overload and rapid shifts. A personal narrative in a Time feature about the mystery of gut feelings illustrates how ignoring mind-body signals during a health crisis can backfire. In Thai culture, where mindfulness and awareness of the present moment are valued, listening to inner signals can provide clarity amid busy schedules and social pressures. This is especially relevant for families juggling work, education, and community obligations in Thailand’s dynamic society.

As the pace of technological and societal change accelerates, relying solely on data and logic may no longer be enough to navigate the complexities of modern life. Recent research highlighted in Time Magazine’s piece, “The Surprising Science Behind Your Intuition” (time.com), and reinforced by studies from neuroscience and psychology, reveals that intuition—once dismissed as mere superstition or guesswork—can be a powerful inner compass if harnessed correctly. For Thai readers navigating periods of uncertainty, understanding the mechanisms behind intuition can offer practical tools for decision-making, resilience, and personal growth.

How many times have you ended your day wondering why accomplishing your personal goals—staying healthy, spending quality time with family, advancing at work—felt like a losing battle against time and old habits? According to the latest neuroscience research shared by a leading professor at the University of Pennsylvania’s Communication Neuroscience Lab, the answer may be less about willpower and more about how our brains calculate the value of every daily choice we make. Her insights, summarized in a new book and recently featured by the Next Big Idea Club, are reshaping how experts and the public alike understand decision-making and personal growth (nextbigideaclub.com).

Many of us end the day wondering why our goals—staying healthy, spending time with family, advancing at work—feel slipping away. New insights from a leading Philadelphia neuroscience lab suggest the answer lies less in willpower and more in how the brain values each daily decision. The research, summarized in a recent book and highlighted by the Next Big Idea Club, reframes personal growth through how our brain’s value system judges options.

New neuroscience is reshaping how people in busy Thai cities understand daily decisions. A recent synthesis, “What We Value: The Neuroscience of Choice and Change,” by Professor Emily Falk from the University of Pennsylvania, explains why conflicting goals feel overwhelming and how brains can recalibrate toward evolving values and identities. Research highlights how small reframing can make healthy, future-focused choices feel more rewarding in the moment.

Behind every choice—whether to exercise, respond to emails, or spend time with loved ones—lies a brain that automatically evaluates options. This value system draws from past experiences, current context, and imagined future rewards. The process is often invisible, yet it shapes habits, self-image, and fulfillment.