Reframing Burnout: How Thai Businesses Can Protect Talent and Sustain Growth
Employee burnout is no longer just a personal issue; it poses real risks to productivity and the economy. Recent analyses show companies lose billions yearly to lost output, absenteeism, and higher turnover. Thai leaders must act now to curb burnout and safeguard competitiveness, drawing on global findings and local context.
In Thailand, burnout hits hard in manufacturing, services, and tourism—sectors that often run at high tempo. A 2023 Thai labor survey found that about 64% of workers reported occasional or constant burnout. Global research echoes this, linking burnout to reduced engagement and higher costs from absenteeism and turnover. Data from these sources underline the financial and human toll on Thai workplaces.