Habit formation reality: lasting change takes months, not weeks — what Thai readers should know
New research debunks the popular belief that new habits form in 21 days. In reality, a behavior often becomes automatic after about two months, with some habits taking nearly a year. This matters for Thais aiming to eat healthier, exercise regularly, learn a language, or practice daily routines.
The idea of 21 days comes from a 1960 book by a plastic surgeon observing his patients. Over time, that anecdote was misread as science. Since then, multiple studies have clarified the timeline. A landmark study from University College London tracked 96 people over 12 weeks and found habit formation varied from 18 to 254 days, with an average around 66 days. Complexity and consistency mattered most to the outcome.