#Fopo

A growing body of research shows that the fear of other people’s opinions, or FOPO, is more widespread than many assume. This mindset influences decisions, behavior, and well-being, especially in Thailand’s collectivist culture where community approval carries long-standing importance. FOPO operates differently in Thai society, where “face,” social harmony, and tight-knit communities have deep roots. In our digital era, this dynamic is intensified by online validation and public feedback.

FOPO means constantly scanning for cues of approval or disapproval. Clinicians describe it as an adaptation from humanity’s ancestral need to belong, now felt as a brain reaction to perceived judgments. Psychologist Michael Gervais notes that FOPO is marked by hypervigilance and social readiness, as people seek approval in everyday actions—from how a text is written to how a colleague reacts in a meeting.

A growing body of research suggests the simple act of worrying about what others think—now dubbed “FOPO” or Fear of People’s Opinions—is far more widespread than many believe, impacting individuals’ decision-making, behaviour, and well-being. FOPO, a term coined by psychologist Michael Gervais, is gaining global attention as experts, including therapists and mental health professionals, unpack how this subtle mindset is holding many back from living authentically—especially in collectivist societies such as Thailand, where community approval carries deep historical weight. The phenomenon, while present worldwide, takes on unique relevance in Thai society, which is traditionally anchored in the values of “face,” social harmony, and close-knit communities (HuffPost).