#FutureOfWork

Prompt engineering, a specialized field that soared to prominence alongside the rise of generative artificial intelligence (AI) like ChatGPT, is already facing an existential threat—one ushered in by the very technology it helped enable. According to recent analysis from Fast Company and commentary from industry leaders, prompt engineering is quickly being subsumed by the rapid evolution of AI models themselves, transforming from a discrete job to a skill that is quietly embedded in many traditional roles across a variety of industries.

A new wave of powerful artificial intelligence systems—from leading global tech companies like OpenAI, Google, and DeepSeek—are increasingly generating factual errors despite their advanced capabilities, sparking growing concerns among users, researchers, and businesses worldwide. As these A.I. bots become more capable at tasks like complex reasoning and mathematics, their tendency to produce incorrect or entirely fabricated information—known as “hallucinations”—is not only persisting but actually worsening, as revealed in a recent investigative report by The New York Times (nytimes.com).

As artificial intelligence (AI) technologies surge ahead at a blistering pace, it is no longer just software engineers and tech sector insiders who need to worry about their jobs being disrupted—according to leading experts, everyone whose work involves words, data, or ideas must begin preparing to adapt. The urgency of this message comes through powerfully in a recent opinion column in The Washington Post, which warns that the period of “grace” may be much shorter than many professionals realize (Washington Post, 2025).

Artificial Intelligence systems, particularly the large language models that drive today’s chatbots and virtual assistants, are experiencing a troubling twist in their evolution: the more advanced and “intelligent” they become, the more likely they are to fabricate convincing but false information—a phenomenon known as AI hallucination. New research and industry reporting reveal that the latest generation of “reasoning” AI models, despite appearing more capable and articulate, are showing a dramatic increase in these errors, raising serious concerns for everyday users and global industries alike.

The accelerating progress of artificial intelligence has sparked an intense international debate about the future role of human beings in society, with leading thinkers warning that AI could soon outperform people at nearly every task — raising fundamental questions about human relevance in work, culture, and decision-making. As technologies grow more sophisticated and autonomous, experts urge communities, governments, and businesses to grapple with the possibility of a world where AI is “better at everything,” and to consider urgent societal adaptations.

A recent wave of artificial intelligence (AI) adoption among global corporate giants including Klarna, UPS, Duolingo, Intuit, and Cisco is fueling a surge in layoffs, sparking growing concerns over employment security as automation reshapes entire industries. The trend has significant implications for Thai businesses and workers as the pressure to integrate AI and streamline operations intensifies across Southeast Asia’s largest economies.

An in-depth article by Forbes highlights the accelerating pace at which leading companies are deploying AI to cut costs, raise productivity, and remain competitive in an environment marked by economic uncertainty, inflation, and fluctuating stock prices (Forbes). The dramatic shift, once described as “employee friendly,” now presents a stark reality: human positions are increasingly vulnerable as AI-powered systems become capable of efficiently handling tasks that previously required large teams of staff.

As artificial intelligence (AI) rapidly reshapes economies and societies worldwide, leading educators are warning that Thai students must urgently gain broader access to computer science education to thrive in the digital future. The international debate, exemplified by a recent analysis published in The Desert Sun, argues that understanding computer science is now as fundamental as reading, with AI’s pervasive influence touching nearly every industry and aspect of daily life (desertsun.com).

Employee burnout, a phenomenon once considered a personal struggle, is now recognized as a crisis that threatens business productivity and the broader economy, with recent studies estimating that companies are losing millions each year due to lost productivity, increased absenteeism, and higher turnover. The urgency for leaders to act has never been higher as organizations in Thailand and around the world face growing pressure to address this silent epidemic and implement effective solutions (Forbes).