Why Our Brains Crave Ideology: The Science Behind Belief, Bias, and Flexibility
A wave of research is reshaping the way we understand ideology—not just as a social or political phenomenon, but as a deeply rooted function of the human brain. A recent book by political neuroscientist Dr. Leor Zmigrod, “The Ideological Brain: The Radical Science of Flexible Thinking,” has captured global attention by revealing how our biological wiring underpins not only our convictions but also our openness—or resistance—to evidence and change (Nautilus, NY Times). Why does ideology “taste” so good to the mind, and what makes some of us more likely to become deeply entrenched, even to the point of dogma? The answers emerging from neuroscience offer insight for Thais grappling with political polarization and social change.