#LuxuryLifestyle

A global survey reveals Singapore, Hong Kong, and Shanghai as Asia’s priciest cities for “living well” in 2025, with Singapore ranked the most expensive city worldwide for luxury living for a third consecutive year. The findings come from the Julius Baer Global Wealth & Lifestyle Report 2025 and highlight how luxury consumption patterns affect Thai travelers, investors, and residents seeking prestige with value.

The Julius Baer Lifestyle Index measures the cost of maintaining a high-net-worth lifestyle across 25 major cities. It considers prime property, private healthcare, luxury goods, business-class travel, and even the price of an international MBA. The 2025 edition blends objective price data with insights from affluent individuals about their priorities, offering a snapshot of global luxury aspirations and realities.

A new international survey has found Singapore, Hong Kong, and Shanghai lead the list of Asia’s most expensive cities for “living well” in 2025, with Singapore claiming the global top spot for the third consecutive year. The findings, published in Julius Baer Group’s Global Wealth & Lifestyle Report 2025, underscore shifting trends in luxury consumption—and hold important implications for affluent Thais and Southeast Asian travelers seeking both status and substance in urban living.