Reframe Discomfort, Find Enjoyment: New Science Helps Thai Readers Train the Brain to Love Exercise
A recent study shows that people who dislike exercise can rewire their brains to tolerate and even enjoy physical activity. Using neuroscience and psychology, researchers found that the brain’s response to discomfort can be gradually recalibrated, making regular activity more appealing and sustainable for sedentary individuals. Small, controlled bursts of physical stress shift how effort is perceived, creating a more positive exercise experience.
For Thailand, urban life, long work hours, and screen time contribute to inactivity. With rising non-communicable diseases, understanding how to weave movement into daily routines is crucial for personal health and national goals. The research offers a practical path: retrain the brain’s response to effort so exercise feels less daunting, rather than pushing through pain alone.