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Train Your Brain to Love Exercise: New Research Reveals How to Rewire Discomfort into Enjoyment
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A groundbreaking study published in June 2025 is reshaping the way we think about physical activity, revealing that even those who “hate” exercise can train their brains to not only tolerate but actually enjoy working out. By leveraging the latest neuroscience and psychological techniques, researchers have demonstrated that our mental resistance to physical discomfort can be gradually recalibrated, making regular exercise more appealing and sustainable—even for the most sedentary individuals (SciTechDaily).
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