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For many Thais, cilantro (known locally as phak chee) is inseparable from everyday cuisine — sprinkled on tom yum, incorporated into larb, or simply used as a fresh garnish on soups and street-side noodles. Yet, a curious minority recoil at its presence, describing its taste as reminiscent of soap. Recent research confirms this odd aversion is grounded in genetics rather than culinary preference, reshaping our understanding of food appreciation in Thailand and globally.