#Purple

A new wave of scientific research is challenging what we know about colors—and especially the enigmatic hue known as purple. Despite the prevalence of purple in everything from lavender fields to royal silks, emerging neuroscience now reveals that, on a fundamental level, purple does not exist in the electromagnetic spectrum the way that blue, green, or red do. Instead, purple is a remarkable creation of our brains, blending different wavelengths to produce a sensory experience unique to each observer. As scientists peel back the mysteries of color perception, Thai readers are invited to see their world, and their culture, through a profound new lens.