#SmartCity

Chongqing, a sprawling metropolis in southwestern China famously dubbed the “cyberpunk city,” is witnessing a tourism renaissance as its futuristic architecture, dramatic landscapes and viral online presence propel it onto the global stage. Once bypassed in favor of more established Chinese destinations, Chongqing has rapidly become a must-see city for international visitors, with inbound tourism figures smashing records and transforming the local economy.

For many international travelers, images and videos of Chongqing circulating on social media platforms have sparked curiosity about its labyrinthine streets, multilevel skyscrapers, and dazzling neon nightscapes. According to a recent CNN report, the city is so vertically layered and intertwined that one visiting vlogger described it as “peering into the future,” while others have called it “China’s 8D city” in reference to its multidimensional urban design. This renaissance is not merely of viral interest—official statistics reveal real and sustained momentum: Chongqing received 1.3 million inbound tourists in 2024, representing a staggering year-on-year increase of 184%. In early 2025, inbound foreign arrivals through city ports spiked another 60%, cementing the city’s newfound global appeal.

A visually striking Chinese city has emerged as a top global urban destination, drawing travelers with its vertical skylines, innovative transport networks, and luminous nightscapes. Once relatively obscure internationally, Chongqing now captivates audiences through strategic social media storytelling, turning architectural marvels and futuristic urban design into powerful attractions. This transformation offers valuable insights for Thailand’s tourism development, showing how authentic city character, digital engagement, and thoughtful planning can create sustainable growth.

A visually stunning Chinese metropolis embodying futuristic science fiction aesthetics has dramatically emerged as the world’s most sought-after urban tourism destination, attracting unprecedented numbers of international visitors eager to experience Chongqing’s breathtaking vertical architecture, innovative transportation networks, and luminous cyberpunk landscapes that fundamentally challenge traditional concepts of city tourism and destination marketing. This southwestern Chinese megacity has achieved remarkable transformation from relative international obscurity to viral global fame through strategically amplified social media content showcasing its architectural marvels and urban innovations, generating an extraordinary one hundred eighty-four percent surge in foreign visitor arrivals that has revolutionized local economic opportunities while establishing groundbreaking models for authentic urban character combined with digital storytelling. The Chongqing phenomenon provides invaluable strategic insights for Thailand’s tourism development initiatives, as destination management professionals worldwide analyze how genuine cultural authenticity, innovative urban planning, and sophisticated social media engagement create sustainable competitive advantages that attract discerning travelers seeking meaningful experiences beyond conventional tourist attractions.

As Thailand accelerates toward a smarter, more connected future, widespread surveillance—from social media monitoring to CCTV networks and classroom monitoring—raises a timely question: what does this constant gaze do to our brains? Emerging research suggests that continuous observation can affect cognitive performance, emotional wellbeing, and even the way people think and behave. Data from leading institutions indicates stress and vigilance can shift brain resources away from higher-order tasks such as planning, creativity, and learning.

The expanding digital surveillance in everyday life – from social media monitoring to location tracking and ever-present security cameras – may have underappreciated and troubling effects on human brain function, according to a growing body of research highlighted by Live Science. As governments, corporations, and even schools employ increasingly sophisticated surveillance tools, emerging studies suggest such constant observation can disrupt cognitive performance, emotional wellbeing, and may alter fundamental patterns in how people think and behave.