#SouthAsia

South Asia has achieved a remarkable public health milestone in 2024, reaching its highest-ever immunization coverage for children, according to newly released data from the World Health Organization (WHO) and UNICEF. The news marks a turning point not only for the region but also offers valuable lessons for countries like Thailand as they strive to strengthen child health and protection against vaccine-preventable diseases.

At the heart of this achievement lies a powerful collaboration between governments, frontline health workers, international donors, and the communities themselves. Early results released by WHO Thailand on July 16, 2025, highlight the collective push across South Asia – which includes Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan, and Sri Lanka – that led to a dramatic increase in vaccine coverage. According to UNICEF’s Regional Director for South Asia, “This is a proud moment for South Asia. More children are protected today than ever before, thanks to tireless frontline health workers, strong government leadership, donors’ and partners’ support and the unwavering trust of families.”

A wave of recent research and critical commentary is throwing a spotlight on how TV dramas across South Asia, including in Pakistan and by extension those consumed in Thailand, continue to spread harmful myths about mental illness. Instead of fostering understanding and compassion, many popular shows still portray psychological disorders as punishment for bad behaviour—a damaging misconception that deepens stigma, discourages treatment, and reinforces outdated social hierarchies.

The significance of this discussion stretches far beyond the world of entertainment. For millions of Thai and Southeast Asian viewers who consume South Asian dramas through streaming platforms and satellite TV, these narratives not only provide entertainment but also help shape cultural attitudes toward mental health—often in ways that can be detrimental for individuals and families confronting mental health challenges in real life.