#ThaiMassage

The streets of Los Angeles are increasingly dotted with signs for dedicated stretching studios like StretchLab, Stretch Zone, and StretchMed, part of a nationwide wellness trend fueled by the promise of improved flexibility, pain relief, and athletic recovery. But the growth of so-called “flexology” and the rise of professional “flexologists” has left many wondering whether this new hands-on approach to stretching is worth the hype—and what it actually offers beyond the DIY foam rollers and home routines so familiar to fitness enthusiasts in Thailand and abroad (latimes.com).

A growing body of research has drawn attention to a little-known yet crucial muscle deep within the human body—the psoas. Often overshadowed by more well-known muscles, the psoas is now being recognized by medical professionals and physical therapists as instrumental to core stability, movement, and even mental well-being, according to recent coverage by Literary Hub. Understanding its role may change long-standing approaches to rehabilitation, exercise, and health maintenance, with potential benefits for millions, including those in Thailand where sedentary lifestyles and chronic back pain are increasingly common.