#Trade

Counterfeit goods remain a persistent hurdle across Southeast Asia, from bustling markets to fast-growing online platforms. In Thailand, policymakers and business leaders are racing to balance enforcement with protecting livelihoods and keeping trade flowing. New pressures from global partners and potential tariffs add urgency to reform efforts that touch health, prices, and Thailand’s standing in international commerce.

Research from regional outlets shows counterfeit networks thrive on familiarity and price sensitivity. Open-air markets and e-commerce alike lure buyers with variety and value, despite the risks. The World Health Organization and other authorities warn that fake products can threaten health and safety, underscoring the need for stronger IP protections and tighter border controls. In Thailand, authorities have stepped up enforcement while pursuing policy reforms to safeguard exports and encourage legitimate industry.

In the crowded alleyways of Southeast Asia’s cities, the trade in counterfeit goods—designer handbags, watches, electronics, and even medicines—continues to thrive despite mounting international pressure and legal crackdowns. The latest developments have put the region squarely in the sights of the United States, which is threatening punishing tariffs on countries it believes are complicit in the flow of illicit goods. These moves, while targeted at protecting intellectual property and domestic industries, risk triggering broad economic and social consequences across Thailand and its neighbors.

Thailand’s renowned rice sector stands at a pivotal juncture. New research and trade data show a sharp drop in exports, intensifying regional competition, and bold reforms aimed at empowering small-scale farmers. Thailand’s rice—a cornerstone of local cuisine and a major export—faces market shifts, policy changes, and global economic turbulence that could reshape rural livelihoods and the wider agricultural landscape.

Rice’s cultural and economic significance in Thailand is immense. As the kingdom’s top agricultural export and a key source of rural employment, rice feeds households and sustains farming communities. Jasmine rice, known locally as Hom Mali, has long commanded premium pricing in markets from the United States to Africa. Yet recent developments reveal how quickly external shocks and domestic reforms can ripple through the sector.