#Wealth

A global survey reveals Singapore, Hong Kong, and Shanghai as Asia’s priciest cities for “living well” in 2025, with Singapore ranked the most expensive city worldwide for luxury living for a third consecutive year. The findings come from the Julius Baer Global Wealth & Lifestyle Report 2025 and highlight how luxury consumption patterns affect Thai travelers, investors, and residents seeking prestige with value.

The Julius Baer Lifestyle Index measures the cost of maintaining a high-net-worth lifestyle across 25 major cities. It considers prime property, private healthcare, luxury goods, business-class travel, and even the price of an international MBA. The 2025 edition blends objective price data with insights from affluent individuals about their priorities, offering a snapshot of global luxury aspirations and realities.

A new international survey has found Singapore, Hong Kong, and Shanghai lead the list of Asia’s most expensive cities for “living well” in 2025, with Singapore claiming the global top spot for the third consecutive year. The findings, published in Julius Baer Group’s Global Wealth & Lifestyle Report 2025, underscore shifting trends in luxury consumption—and hold important implications for affluent Thais and Southeast Asian travelers seeking both status and substance in urban living.

An eye-opening new investigation is unraveling the hidden layers of the ultra-wealthy’s personal lives, revealing that vast fortunes do not necessarily insulate individuals from emotional challenges or problematic behaviors. Friends, aides, and associates of billionaires and multimillionaires have disclosed a tapestry of secrets, painting a picture of high drama, emotional volatility, and even compulsive hoarding behind closed doors—offering a rare look at the underbelly of luxury living.

This research, highlighted in a recent Daily Mail report, compiles anecdotes from those intimately familiar with the ultra-rich. Among the revelations: explosive tantrums triggered by minor inconveniences, elaborate rituals of control over staff, and shocking hoarding episodes where designer goods and prized objects accumulate in chaotic, unsanitary piles. Such accounts fundamentally challenge the public’s common perception of wealthy lifestyles as effortless, orderly, or immune to everyday anxieties.

A new investigation reveals the private turmoil behind vast fortunes. The study suggests enormous wealth does not shield individuals from emotional challenges or problematic behaviors. Friends and aides describe high drama, volatile moods, and episodes of hoarding behind closed doors, offering a rare look at the hidden side of luxury living.

Thai readers will see a universal truth: wealth does not guarantee happiness or healthy relationships. Thailand is experiencing rising incomes and a growing upper class, with fascination around luxury and status symbols. Yet the research underscores that abundance can accompany emotional hardship. The pressure to maintain appearances may fuel isolation and unhealthy coping strategies, including private mental health struggles.