#Womeninbusiness

A new wave of research underscores the growing appeal of entrepreneurship among mothers, revealing a complex interplay between professional ambition, family responsibilities, and systemic barriers—especially within traditionally demanding fields like medicine. Drawing from a recent report by The Irish Times, women who choose to establish their own businesses cite freedom, better work-life balance, and greater autonomy as top motivations, yet continue to face pronounced hurdles including access to funding, childcare, and lingering cultural biases within the business and medical landscapes (irishtimes.com).

A new wave of research shows more mothers are turning to entrepreneurship for greater freedom, better work-life balance, and autonomy. Yet they face barriers such as funding access, reliable childcare, and lingering biases in business and health sectors. The latest reporting highlights that parental ambition is growing, but systems don’t always support it.

The pattern resonates beyond Europe. In Thailand, shifting gender roles and economic pressures are reshaping how families balance careers and caregiving. Global data show a generational shift: a Mastercard study finds 29% of Gen Z women see themselves as entrepreneurs, compared with 17% of Gen X women. Data from Thailand’s Office of Small and Medium Enterprises Promotion (OSMEP) indicate a steady rise in women-led startups, especially in health, beauty, and tech. This aligns with national efforts to empower female founders, while acknowledging funding gaps and cultural stereotypes persist.